IBS200 International Marketing and Markets | UniSC | University of the Sunshine Coast, Queensland, Australia

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IBS200 International Marketing and Markets

In this digital age, even a small business can market internationally. However, regardless of business size and technical innovation, successful international marketing requires a strong understanding in the many aspects of marketing to a different country. In this course, you will gain theoretical and practical experience in researching and developing a new international marketing plan for a real client situation.

Course detail

Prerequisite
BUS105 or IBS100
Antirequisite
IBS310
Semester of offer Subject to change
  • Sunshine Coast: Semester 1
  • Moreton Bay: Semester 1
  • Online: Semester 1
Units
12.00
Tuition fee
1.4B:Accounting, Business, Law, Economics, Management
Census date
Academic Calendar
Class timetable
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Course outline

View the current course outline for this course

Students enrolled in this course should check the course Canvas site to ensure that they are accessing the most recent approved version of the course outline.